Local Entrepreneur Tricia Edwards Launches Oxi Fresh Franchise Serving Grosse Pointe and Northeast Detroit

Oxi Fresh Carpet Cleaning continues to expand nationwide with the launch of Oxi Fresh of Grosse Pointe, owned and operated by local entrepreneur Tricia Edwards. Edwards’ new franchise serves Grosse Pointe and surrounding areas throughout northeast Detroit.

The launch reflects both the brand’s continued expansion and the opportunity for entrepreneurs to build scalable, service-based businesses supported by Oxi Fresh’s proven franchise model.

For Edwards, a former IT professional at Ford Motor Company, franchise ownership was a carefully researched decision rooted in long-term goals, the pursuit of financial independence, and purpose-driven entrepreneurship.

And, for Edwards, this franchise launch is more than a business milestone. It’s a continuation of a family legacy rooted in resilience, service, and community impact.

“The person who inspires me most is my grandmother, Mary Belle Edwards. Her story is the foundation for who I am today,” said Edwards. “She migrated from Selma, Alabama, to Detroit in the 1920s with my grandfather and their seven children, seeking a better life. When my grandfather tragically passed away, she was left to raise eight children on her own. She built a life for her family by cleaning office buildings and personal homes—a testament to her incredible strength and resilience.”

“She taught me the value of independence and hard work,” Edwards added. “Her legacy is the reason I am the person I am today. She’s the reason I chose to start a business that honors her beginnings. I know she would be incredibly proud to see her granddaughter carrying on her legacy—this time as a business owner.”

From Corporate Career to Franchise Ownership

Before launching Oxi Fresh of Grosse Pointe, Edwards spent more than a decade as an IT professional at Ford Motor Company. Her background provided extensive experience in strategic thinking, customer experience, and problem-solving—skills she now applies to building her business.

From her professional background, Edwards brings a disciplined, analytical mindset to business ownership. She was drawn to Oxi Fresh for its scalability, operational support, and eco-friendly innovation, viewing franchise ownership as the ideal next step to utilize her professional expertise while building a sustainable, community-focused enterprise in northeast Detroit.

A Franchise Model Built on Systems and Support

Edwards’ decision to invest in Oxi Fresh followed an extensive due diligence process.

“My research was very structured,” Edwards explained. “My first step was a thorough review of the Franchise Disclosure Document (FDD), with a particular focus on Item 19 to understand the brand’s financial performance. I then spoke with multiple franchise owners from different markets to understand their experiences with the franchisor’s support, the day-to-day operations, and the overall profitability of their businesses. This combination of financial analysis and direct owner testimonials was crucial in my decision to move forward with Oxi Fresh.”

She also emphasized the value of collaboration within the franchise system.

“The support I’ve received so far has been exceptional,” she said. “Other franchise owners have been incredibly generous with their time and advice. The collaborative nature of the network is a huge asset.”

With goals of hiring her first employee and expanding into additional territories, Edwards sees franchise ownership as a pathway to pursue both purpose-driven business and long-term financial achievement.

Leadership Perspective

“Oxi Fresh was built for entrepreneurs who want to create something meaningful in their communities while also building a business for themselves and their families,” said Jonathan Barnett, Founder and CEO of Oxi Fresh Carpet Cleaning. “Tricia’s story is a powerful example of what franchise ownership can represent—the opportunity to honor family legacy, serve others, and start a business rooted in purpose. We’re thrilled to welcome her to the Oxi Fresh family and excited to see the impact she’ll make throughout Grosse Pointe and northeast Detroit.”

Learn More About Franchise Ownership

Oxi Fresh continues to expand across North America, offering entrepreneurs the opportunity to build service-based businesses supported by proven systems, training, and ongoing operational support.

Learn more about franchise ownership opportunities at: https://www.oxifreshfranchise.com/