Purpose-Driven Franchising at Oxi Fresh
Oxi Fresh Franchisees Make a Meaningful Difference with Water.org
Did you know we’re in the midst of a global water crisis? Read on to see how Oxi Fresh Carpet Cleaning and Water.org are working together to make a major difference around the world.
Today, one in ten (a total of 771 million people) lack access to safe water while one in four (1.7 billion people) lack access to a toilet. This lack of access to safe water and sanitation places a heavy burden on human health around the globe, taking roughly one million lives—many of them children’s—every year.
Alongside this staggering loss of life, the global water crisis takes an especially heavy toll on the well-being of women and girls living in poverty. In developing nations, women and girls are much more likely than males to be responsible for collecting their family’s water.
Instead of going to school, studying, caring for their families, starting a business, or working, women and girls today spend about 200 million hours collecting water for their families on any given day. On top of that, they spend a daily average of 266 million hours finding a place to go to the bathroom.
Water.org’s Global Impact
Motivated by the poverty he witnessed first-hand while traveling in Honduras early in his career, an engineer named Gary White founded an organization called WaterPartners International in 1990.
Determined to expand access to safe water and sanitation solutions on a massive scale, Gary White partnered with actor Matt Damon—who’d already founded his own safe water non-profit. In 2009, the duo joined forces and co-founded Water.org, the life-changing organization they still run today.
With a mission to end the global water crisis, non-profit Water.org has helped more than 60 million people get lasting access to safe water or sanitation solutions, like a water tap or toilet for their home.
Today, Water.org is bringing these critical programs to four continents and eleven countries. In 2022 alone, they reached 8.7 million people with access to safe water or sanitation.
Water.org’s Pioneering Approach
While many other organizations provide water or build wells, Water.org takes a different approach, implementing (in their words) “market-driven financial solutions to end the global water crisis.” They elaborate further on their site:
“For millions around the world, access to funds stands between them and getting safe water in their home. Our solutions focus on breaking down this financial barrier. We help bring small, easily repayable loans to those who need access to affordable financing and expert resources to make household water and toilet solutions a reality.”
Because of Water.org’s strategic approach to expanding access to safe water and sanitation, they’ve been able to dramatically change the lives of millions of people around the world. Their work has notably improved health outcomes and empowered many women and girls (who receive 90% of these loans) to spend their time on other activities.
With a 98% loan repayment rate and an average loan size of just $363, Water.org’s programs have been incredibly successful to date.
The Global Impact of Oxi Fresh Franchisees
Today, Oxi Fresh franchisees can feel proud of their businesses for many reasons, from the brand’s low-moisture approach that saves countless gallons of water to its eco-friendly products that are safe for people and pets. But beyond Oxi Fresh’s responsible approach to cleaning carpets, franchisees also take pride in the company’s ongoing support of Water.org’s crucial mission.
Since 2015, Oxi Fresh has made a donation to Water.org for every carpet or upholstery cleaning booked through its Online Scheduler. At the time of this writing, the brand has donated well over $250,000 to help Water.org change lives with safe water and sanitation.
These donations give Oxi Fresh franchisees an effective way to differentiate their service from the local competition. But they’re also a source of fulfillment and satisfaction—because at Oxi Fresh, every franchisee can make a real difference in the lives of others.
As noted by the company’s founder, Jonathan Barnett, Oxi Fresh’s franchisees have become a global force for good:
“These days, 88% of Water.org’s loans go to households living on less than $6.85 a day. I’m delighted to know Oxi Fresh has changed the lives of so many families living in real poverty around the world, and I can’t wait to see what we can do in the future. We’re just thrilled our business has become such a force for good.”
Franchising Opportunities at Oxi Fresh
Looking to start a business that allows you to give back to the global community and make a significant difference in the lives of others? Interested in exploring a sustainable, eco-friendly approach to entrepreneurship? Then Oxi Fresh would love to hear from you!
Oxi Fresh franchisees benefit from the comprehensive support systems, tools, and guidance produced by the brand’s Home Office team. These resources, from a fully staffed Scheduling Center to proven marketing programs, make it remarkably easy to tailor an Oxi Fresh franchise around your individual goals, lifestyle, and ambitions.
That means that, with Oxi Fresh, you can launch a responsible, sustainable business that enables you to pursue your financial dreams without compromising your values or desire to give back.
Interested in learning more about how Oxi Fresh can help you achieve your vision? Continue exploring the brand’s franchising website, and reach out to Oxi Fresh’s Franchise Development Team whenever you’re ready to take the next step.
*The facts, figures, and photos presented in this blog were provided by Water.org.